Posts tagged Customer Lifetime Value
4 types of email sequences to turn window-shoppers into buyers

We’ve said it before and we’ll keep saying it, email marketing is far from dead. So if you’re not sure what you should be doing to get it right, why not take notes from the big players. Check out these emails and learn how to get customers shopping through masterful email marketing hacks.

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5 Ways to Measure Customer Lifetime Value in Ecommerce

The saying “You have to spend to make money,” is quite true in the world of retail. As a store owner, you often have to invest in marketing and advertising to acquire new customers and generate revenue. The question is, exactly how much should you spend on customer acquisition to ensure that your efforts are worth it?

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