Everything you need to create, retain, and grow loyal customers.
Marsello helps you launch a loyalty program that works in-store and online. Design a loyalty portal for your store, then customize your points-earning options, rewards, VIP tiers, and more.
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Award points for all kinds of custom actions
Give customers points for taking sustainable action, leaving a product review, referring a friend, and more.
Say happy birthday with a gift just for them
Let your loyal customers know how much you value them with a discount or voucher on their birthday.
Gamify your loyalty program with different tiers
Use tiers to offer higher-value or more frequent rewards so they can climb the loyalty ladder and flex their status.
Keep them spending with points and tier expiration
When your customers know they've got a time limit, they'll be motivated to spend more, faster.
Win back customers you haven't seen in a while
Re-engage those who have dropped off your radar and incentivize them to come back, in-store or online.
Set your preferred points-to-spend ratio
Have customers earn 1 point for every dollar they spend, or set your own points-earning system. The choice is yours.
Your loyalty program, the way you want it. Keep everything on brand with custom points and tier names, and design rewards you know your customers will love.
Go beyond purchases. Award points for friend referrals, product reviews, survey completion, and more. Then boost sales on slow periods or at specific stores with campaigns like double points days.
Your customers can redeem discounts or voucher rewards in any of your store locations, online or offline. Alternatively, you can set up experiential rewards: access to sales, gift boxes, or exclusive events.
Get customers motivated to spend more to move up tiers and unlock rewards. Optional: With VIP tier expiry, customers must reach your spend or points threshold each calendar year to keep their status.
Send timely reminders to help customers keep track of their accounts. Automatically let customers know when they’ve got a reward to redeem, or when they’ve unlocked entry into a new loyalty tier.
Track and measure how your average customer lifetime value and order frequency increase over time.
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Customer loyalty program
Your loyalty program, the way you want it. Keep everything on brand with custom points and tier names, and design rewards you know your customers will love.
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Points program
Go beyond purchases. Award points for friend referrals, product reviews, survey completion, and more. Then boost sales on slow periods or at specific stores with campaigns like double points days.
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Omnichannel rewards
Your customers can redeem discounts or voucher rewards in any of your store locations, online or offline. Alternatively, you can set up experiential rewards: access to sales, gift boxes, or exclusive events.
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Tiered customer loyalty
Get customers motivated to spend more to move up tiers and unlock rewards. Optional: With VIP tier expiry, customers must reach your spend or points threshold each calendar year to keep their status.
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Loyalty automations
Send timely reminders to help customers keep track of their accounts. Automatically let customers know when they’ve got a reward to redeem, or when they’ve unlocked entry into a new loyalty tier.
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Loyalty reporting
Track and measure how your average customer lifetime value and order frequency increase over time.
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"Marsello made the most sense as it offers a single loyalty program that extends to customers online and in-store."
Hayley Greenstein
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LEGO® Certified Stores
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"Our loyalty program is a unique selling point that we have over our competitors and anyone else in the industry."
Will
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Pace Athletic
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"In terms of loyalty, campaigns, and everything, it's certainly the best solution that we found."
Declan
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Tennis Gear
Design beautiful emails with pre-built templates or start from scratch using Marsello's drag-and-drop builder. Take your emails to the next level with product recommendations, dynamic discount codes, loyalty program status, and merge tags.
Amplify your reach with SMS campaigns, the most targeted and effective customer marketing channel.
Get customers shopping by automating timely and targeted emails or texts based on their shopping behavior. Use email flows to win back past customers, send product recommendations and more.
Don't let writer's block slow you down. Embrace the power of AI with smart content and AI suggestions to quickly generate email copy for your next campaign.
Boost the likelihood of customers seeing your message. Automatically resend campaigns with a different subject line to everyone who didn’t open it the first time around.
Review which tactics and channels deliver the best results, and track the sales and revenue resulting from each campaign.
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Email campaigns
Design beautiful emails with pre-built templates or start from scratch using Marsello's drag-and-drop builder. Take your emails to the next level with product recommendations, dynamic discount codes, loyalty program status, and merge tags.
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SMS campaigns
Amplify your reach with SMS campaigns, the most targeted and effective customer marketing channel.
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Marketing automations
Get customers shopping by automating timely and targeted emails or texts based on their shopping behavior. Use email flows to win back past customers, send product recommendations and more.
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AI content suggestions
Don't let writer's block slow you down. Embrace the power of AI with smart content and AI suggestions to quickly generate email copy for your next campaign.
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Campaign boost
Boost the likelihood of customers seeing your message. Automatically resend campaigns with a different subject line to everyone who didn’t open it the first time around.
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Marketing analytics
Review which tactics and channels deliver the best results, and track the sales and revenue resulting from each campaign.
Upgrade your loyalty solution
Get your loyalty and marketing setup in minutes - without writing a line of code.