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Everything you need to create, retain, and grow loyal customers.

Turn first-time shoppers into long-term customers with points, referrals, VIPs, campaigns and more. All connected to your POS and ecommerce.

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Loyalty Program

Make loyalty your growth engine—seamless to run, simple to scale, and easy to measure.

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Set exactly how customers earn — by spend, product, actions, or promos — so you can shape behavior.
Offer the right reward every time (dollars off, percent off, free items, or perks) with conditions you control.
Boost spend during slower periods or incentive spend without running sales. Leverage loyalty with points promotions.
Turn status into spend. Create tiers that reward your best customers with exclusive perks and discounts.
Make loyalty feel real. Give customers a branded hub to check rewards, redeem faster, and come back more often.
Put loyalty in their pocket. One-tap access at checkout that speeds redemptions and lifts repeat visits.
Turn happy shoppers into a growth engine. Spark shares, earn trust, and acquire customers for less.
Recover lapsed customers and boost repeat spend on autopilot. Plug in proven flows and watch results roll in.
List of loyalty rewards with conditions you ccontrol
List of ways customers can earn points
Set up of a loyalty rewards points promotion
Loyalty widget VIP tiers points progression
Branded loyalty program widget-1
Branded digital wallet pass loyalty program
Loyalty program widget friend referral links
Prebuilt win-back loyalty program automation
List of loyalty rewards with conditions you ccontrol
List of ways customers can earn points
Set up of a loyalty rewards points promotion
Loyalty widget VIP tiers points progression
Branded loyalty program widget-1
Branded digital wallet pass loyalty program
Loyalty program widget friend referral links
Prebuilt win-back loyalty program automation

Points

Set exactly how customers earn — by spend, product, actions, or promos — so you can shape behavior.
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Rewards

Offer the right reward every time (dollars off, percent off, free items, or perks) with conditions you control.
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Points Promotions

Boost spend during slower periods or incentive spend without running sales. Leverage loyalty with points promotions.
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VIP Tiers

Turn status into spend. Create tiers that reward your best customers with exclusive perks and discounts.
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Customer Portal

Make loyalty feel real. Give customers a branded hub to check rewards, redeem faster, and come back more often.
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Digital Wallet Pass

Put loyalty in their pocket. One-tap access at checkout that speeds redemptions and lifts repeat visits.
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Referrals

Turn happy shoppers into a growth engine. Spark shares, earn trust, and acquire customers for less.
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Prebuilt loyalty automations

Recover lapsed customers and boost repeat spend on autopilot. Plug in proven flows and watch results roll in.
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Loyal customers are Bakers Delight's bread and butter

“Marsello offered us that one-stop solution, which was great. We had email marketing, we had loyalty, we were able to track everything we needed. So yeah, so there were really no questions.”
Karen
Karen Bakers Delight

Marketing

Manage all your marketing without switching tools—your customer data is already here.

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Ship on-brand emails that actually drive revenue. Create fast, personalize easily, and hit inboxes with confidence.
Reach customers in the moment — compliant, trackable texts that get seen, clicked, and convert.
Run your calendar like a pro. Plan once, coordinate email and SMS, and keep your list clean without the hassle.
Plan, schedule, and post all your organic content across social media platforms, and track revenue influenced by your posts.
Design journeys that fit your brand. Build logic-rich flows by segment and goal for precision you can measure.
Create on brand emails with drag-and-drop builder
SMS and revenue tracking
Social media campaign planner calendar
Instagram post and revenue tracking-1
Custom automation split trigger by customer balance
Create on brand emails with drag-and-drop builder
SMS and revenue tracking
Social media campaign planner calendar
Instagram post and revenue tracking-1
Custom automation split trigger by customer balance

Email Campaigns

Ship on-brand emails that actually drive revenue. Create fast, personalize easily, and hit inboxes with confidence.
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SMS Campaigns

Reach customers in the moment — compliant, trackable texts that get seen, clicked, and convert.
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Campaign Management

Run your calendar like a pro. Plan once, coordinate email and SMS, and keep your list clean without the hassle.

Social Media

Plan, schedule, and post all your organic content across social media platforms, and track revenue influenced by your posts.
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Custom Automations

Design journeys that fit your brand. Build logic-rich flows by segment and goal for precision you can measure.

Reporting & Analytics

Compare stores, channels, campaigns and segments at a glance to focus effort where it pays.

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See the whole business at a glance. One view across POS and eCommerce to spot what’s driving growth.
Know what pays off. Tie revenue to campaigns, automations, and redemptions so you can double down with confidence.
Get site-level clarity. Compare locations, benchmark performance, and act fast across franchises.
Omnichannel dashboard reporting
Email campaign and revenue tracking
Multi site instore and online dashboard report
Omnichannel dashboard reporting
Email campaign and revenue tracking
Multi site instore and online dashboard report

Omnichannel dashboard

See the whole business at a glance. One view across POS and eCommerce to spot what’s driving growth.

Revenue tracking

Know what pays off. Tie revenue to campaigns, automations, and redemptions so you can double down with confidence.

Multi-site reports

Get site-level clarity. Compare locations, benchmark performance, and act fast across franchises.

From Thrifters to VIPs: Blue Moon Estate Sales’ Loyalty Success

“Knowing our shoppers and what they're purchasing allows us to thoughtfully manage successful estate sales."
Kaley
Kaley Marketing Specialist at Blue Moon Estate Sales

Account Management

Everything you need to manage your loyalty and marketing at scale.

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Collaborate with confidence — add teammates, set roles, and protect your data.
Send from your own domain — boost deliverability, trust, and brand consistency.
Extend what’s possible — connect your systems, automate workflows, and ship custom experiences.
Launch faster, smarter — expert-led setup gets your program live quickly and built to scale.
Loyalty program user permissions settings
Custom email domain-1
Loyalty program API access
Marsello-onbboarding-checklist
Loyalty program user permissions settings
Custom email domain-1
Loyalty program API access
Marsello-onbboarding-checklist

User Permissions

Collaborate with confidence — add teammates, set roles, and protect your data.

Custom Email Domain

Send from your own domain — boost deliverability, trust, and brand consistency.

API Access

Extend what’s possible — connect your systems, automate workflows, and ship custom experiences.
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Onboarding

Launch faster, smarter — expert-led setup gets your program live quickly and built to scale.
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Built for every team

Owners & Operators

Marsello is built for simplicity. Launch a fully branded program fast, automate key touchpoints, and keep customers coming back. No need for extra team members, no added complexity.

Marketing Teams

From segmentation and automations to social and email campaigns, Marsello makes marketing more efficient and effective. Use loyalty data to send smarter messages, trigger perfectly timed offers, and track ROI to report back to stakeholders.

Finance Leaders

Marsello connects loyalty and marketing performance to real revenue—by channel, campaign, and site. See what’s working, what’s not, and where to invest for measurable growth.

Ops, Engineering & IT

Marsello plugs into your POS and eCommerce stack, syncing customer data across channels. From API access to user permissions, it’s flexible, secure, and designed to work behind the scenes—no heavy lifting required.
Pricing

Start simple, scale
smart.

Select the loyalty plan that's right for you, then unlock powerful marketing tools to engage customers more deeply.

Loyalty Launch

The basics. Everything you need to launch a fully branded loyalty program.

From

$60

/month
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Most popular

Loyalty Accelerate

Advanced loyalty features to engage your customers more deeply and drive lasting impact.

From

$120

/month
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Enterprise

Tailer your loyalty program and marketing to more complex business needs.

Contact us

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Ready to get started?

Start a 14-day free trial of Marsello today.

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