Loyalty & Referral Programs
Create a points-based loyalty program that works seamlessly across your eCommerce and point of sale channels. Customize rewards, tailor points-earning options, design VIP tiers, and more.
Loyalty
Build long-lasting relationships with a loyalty program. By rewarding repeat shoppers, you can improve retention and increase customer lifetime value.
Encourage customers to return by rewarding them with loyalty program points for each purchase they make. Points can be redeemed for discounts, free products, or other reward of your choosing.

Provide customers with incentives to shop more often or spend more. You can set up automated rewards for specific actions, such as making a purchase, referring a friend, or writing a review.

Leverage the power of word-of-mouth marketing by incentivizing customers to refer their friends and family to your business. Offer rewards to both the referrer and the referred to encourage them to spread the word.

Reward your most loyal customers with a tiered loyalty program. Offer additional benefits to customers who reach higher tiers, such as early access to sales, free shipping, or exclusive discounts.

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Loyalty Program
Encourage customers to return by rewarding them with loyalty program points for each purchase they make. Points can be redeemed for discounts, free products, or other reward of your choosing.
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Rewards
Provide customers with incentives to shop more often or spend more. You can set up automated rewards for specific actions, such as making a purchase, referring a friend, or writing a review. -
Referrals
Leverage the power of word-of-mouth marketing by incentivizing customers to refer their friends and family to your business. Offer rewards to both the referrer and the referred to encourage them to spread the word. -
VIP Tiers
Reward your most loyal customers with a tiered loyalty program. Offer additional benefits to customers who reach higher tiers, such as early access to sales, free shipping, or exclusive discounts.
Analytics
Marsello integrates with all your sales apps. A fully-integrated platform means a seamless customer experience and 360-degree reporting.
Marsello’s loyalty program is powered by your POS and eCommerce apps, so you can see the impact of your loyalty program on sales across all channels.

Measure the success of your loyalty program in one simple dashboard. Track key metrics such as customer retention rate, repeat purchase rate, and average customer lifetime value.

Get detailed analytics and reporting that can help you make data-driven decisions and optimize your loyalty program for even better results.

Customers can earn points across all your physical and online stores, giving them a seamless experience. Customers can connect on their mobile too. It’s easy for them to check their loyalty program points balance or rewards in your store’s customer portal, powered by Marsello.

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Omnichannel sales tracking
Marsello’s loyalty program is powered by your POS and eCommerce apps, so you can see the impact of your loyalty program on sales across all channels. -
Powerful customer insights
Measure the success of your loyalty program in one simple dashboard. Track key metrics such as customer retention rate, repeat purchase rate, and average customer lifetime value. -
Advanced analytics
Get detailed analytics and reporting that can help you make data-driven decisions and optimize your loyalty program for even better results. -
Seamless in-store and online
Customers can earn points across all your physical and online stores, giving them a seamless experience. Customers can connect on their mobile too. It’s easy for them to check their loyalty program points balance or rewards in your store’s customer portal, powered by Marsello.
Onboarding & Support
Specialists have specialties for a reason. Our dedicated experts provide tailored onboarding and continuous support to help you launch and scale Marsello with confidence.
Get your account up and running easily with personalized onboarding services. Whether you prefer a hands-on approach, or need a little extra support, our team is here to guide you every step of the way.
Learn more
We know that switching to a new platform can be daunting. That’s why our dedicated onboarding and support specialists are here to guide you every step of the way. With an average response time of 10 minutes, it’s no wonder merchants trust Marsello to run their marketing.

Our dedicated Customer Success specialists are here to help you get the best possible results from Marsello — offering expert guidance on loyalty and marketing, and ensuring you're maximizing the value of your account.

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Tailored onboarding options
Get your account up and running easily with personalized onboarding services. Whether you prefer a hands-on approach, or need a little extra support, our team is here to guide you every step of the way.
Learn more -
World-class support
We know that switching to a new platform can be daunting. That’s why our dedicated onboarding and support specialists are here to guide you every step of the way. With an average response time of 10 minutes, it’s no wonder merchants trust Marsello to run their marketing. -
Customer success
Our dedicated Customer Success specialists are here to help you get the best possible results from Marsello — offering expert guidance on loyalty and marketing, and ensuring you're maximizing the value of your account.
Powerful loyalty marketing for retail and hospitality businesses
Marsello integrates with POS and eCommerce platforms for retail and hospitality businesses. Learn how to create a seamless customer experience that builds long-term customer relationships and boosts business growth.


DOWNLOAD
Loyalty Pulse Check 2025: Insights From A Survey Of Marsello Brands
What do SMBs think about loyalty programs? Marsello’s latest Loyalty Pulse Check reveals how small and medium businesses are navigating rising operational costs, why over 90% see loyalty as a priority, and where the biggest gaps lie.
“Marsello helped us link everything together. Now, we have a seamless loyalty program that's easy to use.”
Jaden, Super Butcher
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