Grow your customer database and get them shopping
Add shoppers to your lists with easy POS & eCommerce marketing opt-ins, email capture pop-up forms, and landing pages. Then leverage your customer data with segmentation that can be used for email, SMS and Facebook ad targeting.
Automatic POS & eCommerce sync
Opt shoppers into your marketing at checkout with an automatic sync directly into your marketing list in Marsello. As well as their contact details, capture valuable purchase data every time they shop with you.
Grow your lists with email capture forms
Easily create landing pages, eCommerce pop-ups, and digital in-store forms to capture visitors' details. Grow your marketing lists with opt-ins that will help you convert visitors to customers.
Improve your targeting with easy segmentation
Make use of your POS and eCommerce data and segment your audience based on what they’re buying, their average order value, the site they purchase from and so much more. Or use Marsello's default Recency-Frequency-Monetary segmentation to target customers by lifecycle stage and deliver the right message at the right time for the best result.
Sync to Facebook to expand your reach
Sync your segments with Facebook's Custom Audiences to improve your Facebook ads targeting. Retarget your marketing lists, add them to targeting exclusions or create a lookalike audiences to find more shoppers who are similar to your customers.