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Rating (4.4)

Shopify Integration

Create a loyalty program and add it to your Shopify store in minutes. Marsello helps you drive repeat sales and increase lifetime value with customer loyalty software that works in-store and online.

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Easy-to-implement loyalty program for Shopify

Marsello is an official Shopify Plus-certified app with over 300 five-star reviews on the Shopify App Store. When you connect Marsello to your store, you gain access to a suite of loyalty and marketing tools that drive repeat sales and build long-term loyalty.


Quick install

Install Marsello to your Shopify store in seconds—no coding required.


Seamless integration

Run your loyalty program seamlessly across your eCommerce and POS sites.


Customizable branding

Design your loyalty program to match the look and feel of your store.


Advanced analytics

See the impact of your loyalty program on customer retention and lifetime value.

What does the integration do?

Here are some popular ways to use the integration.


Drive repeat sales with easy-to-use loyalty features.

Customer portal

Design your loyalty portal and add it to your store. Keep everything on brand and allow customers to view and redeem rewards.


Reward points for all kinds of customer activity, like making a purchase or referring a friend.


Drive repeat sales with percentage-based rewards, discounts, free shipping, and more.


Acquire new customers by incentivizing customers to refer friends.

VIP tiers

Recognize your high-value customers with exclusive VIP tiers.

Learn more about customer loyalty


Go beyond points and rewards with a suite of marketing tools.

Email & SMS campaigns

Engage your customers with captivating email and SMS campaigns. Send promotions, run a sale, make a new stock announcement, and more.

Marketing automation

Enable pre-built marketing automation workflows to reach customers when it counts. Win back at-risk customers, recover abandoned carts, say Happy Birthday, and more.

Learn more


Harness your Shopify eCommerce and connected POS data to create advanced customer segments for more effective campaigns.

AI content suggestions

Don't let writer's block slow you down. Embrace the power of AI with smart content and suggestions to generate copy for your campaigns.

Marketing analytics

Review which marketing tactics and channels deliver the best results. Report on key metrics like average order value, customer lifetime value, repeat purchase rate, and more.

See all marketing features


Easily integrate Marsello with your favorite business apps.

Omnichannel integrations

Integrate your Shopify eCommerce and connected POS sites to Marsello to create a seamless loyalty and marketing experience. Harness your in-store and online customer data to run more effective marketing campaigns.

Connect your marketing tools

Integrate Marsello with cutting-edge marketing tools like Klaviyo and Judge.me. Sync your POS and eCommerce loyalty and order data to create detailed customer segments for your next campaign.

Shopify Flow (for Shopify Plus users)

Using Shopify Plus? Use Marsello in Shopify Flow to automate loyalty workflows. Create custom points-earning options and automated rewards that encourage customer engagement, no matter how they engage with your store.

Scan, redeem loyalty rewards

Add customers to a sale by scanning their digital membership cards [Available for Shopify POS users].


Marsello: Loyalty & Marketing

14-day free trial. Additional charges may apply.


Install on Shopify

Learn more about stores succeeding with Shopify and Marsello

"An eye-opener": HobbyTech Toys discover where their marketing converts.

We chatted to owner Jordan Hepburn about his Marsello data, and how he found golden insights that ultimately changed his marketing strategy.

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The Art of Loyalty: How ALPHA60’s Customer-First Approach Drives Sales

ALPHA60 uses the Marsello and Klaviyo integration to deliver their customer-first omnichannel marketing and loyalty strategy.

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Sweet Success: Brandini Toffee Has Nearly Tripled Revenue Since Adopting Marsello

From doubling its database in 8 months to almost tripling revenue in 3 years, Brandini Toffee has experienced remarkable results with Marsello.

Read More

Launch your loyalty program today

Start rewarding your customers with Marsello. 14-day free trial available.

Start free trial